Marketing

Generate leads based on in-depth, various geo's research & competitor analysis for focused verticals.
Set up meetings, ensures the sales personnel is equipped with necessary information. Orient him about subtle nuances captured during lead generation exercise.
Maintain CRM and Generate MIS reports & dashboards as per raised request.
Assist in activation and running of various communication campaigns through Email, Phone & Events campaigns.
Stay abreast of market developments, understand competitor trends. Analyse and use the same for targeting potential prospects.
Persistent follow up with client. Communicates in a clear & timely manner to ensure on building lasting relations.
Understands non-verbal and underlying cues of the prospects and aims to maximize on them.
Create and maintain database for future reference.

Proven 3 years experience in cold calling, market research and appointment setting.
IT/Software Company Experience.
Understanding of SAP, RPA and Digital Transformation and at least proficient in any one of the area.
International Market lead generation, have the experience of any one from below geography ANZ, Singapore, USA, Europe and ready to work as per working time of these geography.
Achieve the set target of qualified leads.
Fair understanding of India geo, IT services and solutions from lead generation/Sales perspective.

New greenfield logo acquisition
Leverages industry relationships and other connections to source new pipeline opportunities
Both a sales and technical/industry background that enables them to drive an engagement at the Director level as well as with IT Heads/ Managers
Meet or exceed quarterly revenue targets
Maintain a robust sales pipeline
Functions both as hunter and a farmer
Ensure customer satisfaction
Builds and maintains positive relationships with C-suite customers and stakeholders
Collaborate with delivery teams and administrative staff to ensure that delivery capability matches the proposed solution

Proven 8 years of working experience in Software/ IT Industry
Proven 5 years of working experience in sales of SAP services especially SAP AMS, Rollouts, Digital transformation, Enhancement & Migration Projects.
Demonstrated success as a sales executive in a fast-growth IT company
Should be proactive / self-motivated
Excellent active listening, negotiation and presentation skills

Work closely with in-house team or external agencies like content, creative, lead generation, web development etc.
Devising and presenting ideas and strategies to develop efficient and intuitive marketing strategies.
Daily follow-ups with the digital marketing, content writer, graphic designer agencies to meet complete the planning on time.
Overseeing and developing marketing campaigns.
Coordinating with Business Unit Head, Sales team & SMEs to plan the marketing campaign.
Conducting research and analyzing data to identify and define audiences.
Webinar & event organizing.
Updating databases with the help of team and using a customer relationship management (CRM) system.
Monitoring performance of team & external agencies.
Managing campaigns on social media like LinkedIn or other.
Managing Marketing Campaign for lead generation end to end from content creation/ planning to execution.

2 years of experience as a Digital Marketing Executive.
3 years of experience in developing and implementing digital marketing strategies.
3 years of experience in handling or managing a marketing team in any digital transformation services company.
Good knowledge of database management and CRM.
Good knowledge of all different digital marketing channels.
Good knowledge and experience with online marketing tools and best practices.
Sense of ownership and pride in your performance and its impact on a company’s success.
Critical thinker and problem-solving skills.
Good time-management skills.
Great interpersonal and communication skills.
Experience/ Knowledge of Content Marketing.
AI, ML, RAP, SAP, Cloud, Data Analytics.